Trump’s HHS Secretary Robert F. Kennedy Jr. is turning up the heat on America’s food industry, demanding they remove harmful synthetic dyes from products or face government action. Kennedy is telling top companies like Kraft Heinz, PepsiCo, and Kellogg’s to stop poisoning us!
At a glance:
• RFK Jr. issued an ultimatum to major food company CEOs to remove artificial food dyes before his term ends
• Target companies include Kraft Heinz, General Mills, PepsiCo, Tyson Foods, Smucker’s, and Kellogg’s
• Studies link these dyes to behavioral issues in children and potential cancer risks
• European manufacturers have already removed many of these dyes from their products
• The FDA has already banned Red Dye No. 3, effective in 2027, but Kennedy wants faster and broader action
Kennedy Demands Action From Food Giants
Health and Human Services Secretary Robert F. Kennedy Jr. isn’t pulling any punches against food industry executives, noting in a recent meeting with top CEOs that they need to stop poisoning Americans. Kennedy laid out his expectations for “real and transformative” change by removing harmful ingredients from America’s food supply.
The administration’s priority is specifically targeting FD&C colors – synthetic dyes that have been linked to serious health concerns. Kennedy made it clear this initiative is part of Trump’s Make America Healthy Again agenda, with a firm deadline.
Consumer Brands Association President Melissa Hockstad revealed Kennedy’s forceful stance, stating he “expressed the strong desire and urgent priority of the administration to remove FD&C colors from the food supply — and he wants this done before he leaves office.” The ultimatum leaves food companies with little room to maneuver.
America vs. Europe: Double Standards Exposed
Kennedy has long been vocal about the stark differences between food products sold in America versus those same brands sold abroad. Many American processed foods contain additives that are strictly regulated or outright banned in European markets.
“If you buy Froot Loops in our country, they’re loaded with food dyes, with yellow dye, red dye, blue dye and many other ingredients. The same company makes the same product with different ingredients for Canada and Europe,” Kennedy stated during his confirmation hearing in January.
The HHS secretary echoed those concerns during a sit-down interview with Fox News’ Sean Hannity on Monday night, too.
European manufacturers have already removed many of these concerning dyes from their products. For those that still contain certain food colorings, warning labels are required to alert consumers about potential risks to children’s attention and behavior.
Government Preparing to Step In
Kennedy isn’t leaving industry compliance to chance. The HHS Secretary is seeking congressional support to ban certain additives and chemicals while directing the FDA to close loopholes that have allowed new ingredients to enter the food supply without proper oversight.
FDA Acting Deputy Commissioner for human foods Kyle Diamantas acknowledged the government’s role, noting the industry “can’t do this alone and that the FDA will step up and work with us to reinforce the need for a federal framework and avoid state patchworks.” This approach aims to prevent a confusing mix of state-by-state regulations.
The administration now plans to host a White House roundtable with food safety advocates and influencers to maintain public pressure on food companies. Kennedy has already directed the FDA to revise its GRAS Final Rule to improve oversight and transparency of food ingredients.
Meanwhile, Democrats are silent about the mass poisoning of Americans…
